The world we live in is one where data is one of the most valuable assets. There are many different pieces of data we can analyze on all kinds of data from analytics of user behavior of your platform, user generated content, monitoring of exception rates, or when your core business model is to provide some kind of analytics platform. This talk will talk about how you can, in your PHP applications, perform utilize machine learning techniques to build models, analyze data to get useful information and spot anomalies.